Paul Smith is in the house! Leading expert on how to use stories to parent, sell and excel in the business world. You won’t want to miss this conversation with the author of three best-selling books on how to use story. Story power serves you best when you know how to use it. We’re talking about giving your kids the courage to stand up in tough situations, explaining to a client what your business is about in a quick and memorable way, and creating a story around the item you’re selling so it creates value. This is the big stuff people.