Episode 125 Interview David Hutchens: Using Story to Create Connection

Episode 125 Interview David Hutchens: Using Story to Create Connection

Welcome back to the Love Your Story podcast. A few years ago I was volunteering at the Parliament of Religions – a space where every religious affiliation you can think of, from across the world-monks, Wickens, Christians, tribal leaders, etc. came together for a conference of understanding one another better and working together.

So… I’m walking through the meditation labyrinths, the info. tables, and the food booths and I find this unmanned table with a stack of books and the word MUSE on it. I stop. I’m always looking for my muse. On the table sat a sign that read “$20” and a stack of books sat next to it. I picked up the book and flipped through it. It was well illustrated – gotta love an easy read– and the concepts were exactly what I wanted to know more about as I personally studied story and worked with my clients on finding and crafting their stories. So I dropped $20 bucks, took a book and tucked it in my bag. I used the Circle of the 9 Muses for the development of my Story Launchpad workshop and got a much broader view of helping organizations extract their stories. So, I knew David and worked with his stuff way before I made contact with him as a person. Needless to say, I’m super stoked to hop on this conversation with him because business leaders out there – this is the real stuff.

David is the author of Circle of the 9 Muses: A Storytelling Field Guide for Innovators and Meaning Makers,  and is creator of the Learning Fables — a book series that uses narrative and metaphor to illustrate principles of organizational learning.

With titles that include “Outlearning the Wolves” and “Shadows of the Neanderthal,” the popular business fables have sold more than a quarter-million copies in over a dozen languages.section of narrative, leadership, and complex systems change for more than 20 years.

Besides being a bestselling author, business writer and learning designer, he created solutions for The Coca-Cola Company, PayPal, Wal-Mart, Accenture, IBM, L’Oreal, The US Olympic Committee, and others. He travels the world and shares his knowledge of story and how to use it with big business. So stay tuned for the good stuff!


To hear our conversation on using story to create connection in all parts of life – business, personal, and even in a college entrance interview, tune into the audio program.

To follow or get in touch with David:


About the author, Lori

Lori is the host and producer of the Love Your Story podcast, a podcast dedicated to sharing candid interviews and conversations about living our best life stories on purpose. Lori pulls no punches in capturing interviews that shine a light on how we make it through the hard stuff – stress, anxiety, suicide, eating disorders, rape, the death of children, abuse, divorce and the real stuff we have to deal with. But, she also shares interviews with Olympians and incredible athletes, life coaches, therapists, and people who are changing the world – most often these two categories are one and the same. She has a master’s degree in Folklore--her research focuses on the personal narrative. She is the author of six books and over 100 magazine and newspaper articles, including her latest, L.I.F.E. – Living Intentional and Fearless Every Day. She consults with individuals on a personal and business level in helping them find their stories, reframe the ones that are holding them back, and manage the stories they currently tell themselves in order to create the story they personally want to live.

Leave a Comment